Global Digital Campaign Expert - TALENT POOL

As a Global Digital Campaign Expert at the Roche Services & Solutions Center in Budapest, you will play a central role in global campaign content planning, creation, activation, and reuse. You will act as a strategic partner to global Pharma or Diagnostics networks, co-creating omnichannel strategies and ensuring brand consistency across all assets.

Responsibilities

• Establish and maintain relationships with global stakeholders to ensure effective communication between brand and production teams.
• Provide strategic recommendations on content development and drive content reuse across the organization.
• Coordinate the end-to-end production of assets, including brief preparation, validation, and quality assurance.
• Forecast demand, manage global-to-local content calendars, and track campaign performance through reports and dashboards.
• Lead and coordinate a team of Campaigns Delivery specialists, ensuring process alignment and clear priorities.
• Utilize Life Science industry knowledge to ensure campaigns are strategically aligned and adaptable to evolving needs.

Requirements

• Bachelor's degree in Marketing, Business, Life Sciences, or a related field; advanced degree preferred.
• Minimum of 8+ years of experience in global campaign content production, management, or digital strategy.
• Proven track record in building strategic relationships with global stakeholders.
• Deep understanding of the Life Science industry, including regulatory and compliance aspects.
• Strong analytical skills with experience in forecasting and performance tracking.
• Exceptional leadership and communication skills with the ability to manage expectations across global teams.

Explore what the Global Digital Hub is about.

Discover the Roche Services & Solutions Center and how we work together as a truly global team!