Loyalty, Onboarding & Retentions Lead

Loyalty, Onboarding & Retentions Lead

Company: Nespresso

Location: La Tour-de-Peilz, CH

Function: Marketing

Job Type: Hybrid

Location: La Tour-de-Peilz, Switzerland
Work model: On-site / 80-100%
Contract type: Permanent

Target start date: ASAP

Deadline for applications: July 22nd, 2026

Reimagine what coffee can be. Reimagine what you can become.

As a Loyalty, Onboarding and Retention Lead at Nespresso, your mission is to lead and optimize end‑to‑end onboarding, loyalty and retention experiences that strengthen customer engagement, satisfaction and lifetime value. You’ll make a difference by collaborating closely with Customer Care, Insights, Channels and Marketing to deliver seamless and impactful customer journeys. This is your opportunity to elevate the world of coffee while driving positive impact.

How you’ll make an impact as a Loyalty, Onboarding and Retention Lead

• Driving onboarding initiatives across customer touchpoints, ensuring a seamless welcome experience that accelerates integration and engagement into the Nespresso ecosystem.
• Designing and implementing retention initiatives that increase purchase frequency and reduce customer passivity.
• Leading customer reactivation programs, leveraging customer insights and targeted actions to successfully re-engage inactive customers and support sustainable business growth.
• Leading the execution and continuous enhancement of the loyalty program, increasing member engagement, satisfaction and long-term customer value.
• Coordinating cross-functional and cross-channel customer journeys, working closely with Marketing, Customer Care, Insights and Digital teams to deliver consistent, relevant and customer-centric experiences.
• Analyzing performance, customer behaviour and program ROI, translating data and insights into recommendations that continuously improve customer journeys and business outcomes.

What will make you successful

• Applying solid analytical thinking to interpret consumer data, identify trends and optimize strategies, supported by strong business acumen.
• Leveraging comfort with financial models such as customer lifetime value and ROI to guide decision‑making and evaluate program performance.
• Creating engaging loyalty experiences, events and communications through a blend of creativity, problem‑solving and high‑energy project management.
• Collaborating effectively across marketing, customer care, eCommerce and cross‑functional teams to deliver aligned outcomes.
• Communicating fluently in English; French is a plus.
• Embodying our ICAN behaviours: We Inspire, we Care, we Act, and we Innovate.

At Nespresso, we grow together in a culture of care, inclusion, and innovation.

Our benefits are designed to support your growth and wellbeing, so you can thrive at work and in life:

• Flexible working options, including hybrid work possibilities (for office based roles)
• Paid holidays beyond legal requirements
• Learning and development opportunities to grow your career
• Performance based bonus
• Healthcare contribution and access to the Employee Assistance Program
• Strong employer contribution to your pension plan
• Generous parental leave and comprehensive family support solutions
• Attractive employee discounts across various products and services

What to expect from our hiring process

We are committed to an inclusive and respectful hiring experience and are happy to provide reasonable accommodations if needed. Our workplaces are fully accessible and supported by a strong safety culture, with modern installations and procedures to ensure a safe environment for everyone.

The hiring process typically includes a video interview with Talent Acquisition, an interview with the hiring team, and a final discussion and offer. We review applications as they are received and close the role once a strong list of relevant candidates is identified, so we encourage you to apply early. All information is treated confidentially.

Ready to grow together?

Apply now and reimagine what you can become.