Internship in B2B Marketing (limited 8 months, 80%, all genders)

B2B Marketing Specialist

Be part of the B2B Marketing team. We are responsible to drive all Lufthansa Group B2B communication & event activities towards the travel trade, Corporates and Small & Medium sized enterprises in Switzerland.

Starting date: January 15, 2027

You may apply in English or German.

Tasks

We are looking for a colleague taking care of B2B Marketing measures. You will be responsible for the email marketing activities to spread knowledge about particular offerings, product news and operational updates.

• Creation and distribution of the B2B newsletters
• Write copy for email campaigns that onboard, engage, and retain customers
• Editing and proofreading newsletter content
• Planning schedules and maintaining deadlines
• Edit and maintain of different B2B websites
• Track metrics to measure the effectiveness of B2B Marketing activities
• Identify opportunities for continual improvement in email and other digital marketing efforts
• Collaboration in other B2B marketing projects such as the organization and implementation of webcasts, sales visits or perform other related duties & special projects as assigned by the superior
• Collaborate with cross functional teams

Requirements

• Bachelor’s or Master’s Degree or an “HF” Advanced Federal Diploma of Higher Education in marketing & communication

• Great interpersonal and communication skills
• Very good copywriting and copyediting abilities
• First experience with a content management systems and image and text editing tool is a plus
• Strong attention to quality and detail
• Independent, reliable and structured way of working
• Strong problem-solving and analytical skills
• Self-initiative and high grade of motivation to proactively take over tasks
• Creative, flexible, open mindset, objective oriented, willing to take responsibilities
• Fluent in German and very good spoken and written English skills
• Team player, communicative and able to work under high pressure

For any further questions, please contact our Recruiting Services Center at +41 44 564 22 66.

About Swiss International Air Lines AG

Swiss International Air Lines (SWISS) is Switzerland’s leading air carrier. With one of Europe’s most advanced aircraft fleets, SWISS is a premium airline that provides direct flights from Zurich and Geneva to keep Switzerland connected with Europe and the world. Its Swiss WorldCargo division offers an extensive range of airport-to-airport airfreight services for high-value, time-critical and care-intensive consignments. SWISS embodies Switzerland’s traditional values and is dedicated to delivering the highest product and service quality. The company also helps drive the decarbonization of the airline sector by modernizing its aircraft fleet, using sustainable aviation fuels and bringing ever greater efficiency to its operational processes. SWISS is part of the Lufthansa Group, and is also a member of Star Alliance, the world’s biggest airline network.