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The new TA Head
The new TA Head will be responsible for consistently shaping and implementing a cross-functional brand strategy. This person will evolve globally-created early brand strategies, such as the Integrated Product Strategies, into a competitive, cross-functional launch plan that is fit-for-purpose for core IMI markets and sets a foundation for launch success for Novartis’ next blockbusters.
The TA Head contributes to strategic, cross-functional decisions for International and above-brand strategic initiatives, including partnerships, policy shaping, and for launched assets, will monitor and respond to major events and competitive landscape developments.
This person leads, manages, and develops the overall performance of the TA's current and future product portfolio, delivering sales and profits within agreed budgets. They also lead and develop a high-performing sales and marketing team and build effective, enduring business relationships with key customers and stakeholders.
The TA Head will lead the TA for Austria, covering both sales and marketing activities, with the responsibility to drive performance and develop operational strategy
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