RTB House is a global company that provides state-of-the-art marketing technologies for top brands worldwide. Its proprietary ad buying engine is the first and only in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their short, mid and long-term goals.
From 2018, after successfully deploying deep learning into 100 percent of its algorithms, RTB House develops two divisions, independent from R&D team, focused on leading innovation for MarTech solutions. The AI Marketing Lab provides an environment for inventing and advancing MarTech products. In addition, the Creatives Lab was created to investigate and improve the overall performance of creatives, as well as developing support for formats like dynamic display and video creatives that can be ultra-tailored to a client’s unique branding needs.
While RTB House runs global campaigns across 70+ markets for the world's greatest e-commerce brands, we strongly believe that being locally-focused is the key driver for our clients' success.
Our team of 500+ internationals provide 24/7 support for our clients in their regions, keeping local cultures, trends and consumer bases in mind for excellence in service. With 99% customer retention, our global approach to local understanding has seen incredible success.
RTB House is one out of 10 fastest-growing European tech companies, according to the Financial Times 1000 list, and two times in a row as one of fastest-growing tech company in CEE region, including “Big Five” category of the Deloitte Technology Fast 50 CEE.
RTB House is a company that provides retargeting technology for e-commerce brands. Our engine is one of its kind powered by deep learning algorithms. It identifies potential buyers and boosts performance via 1:1 ultra-personalized campaigns up to 50 percent more efficient than standard machine learning AI-based approaches.
We always place flexibility on the top. We can personalize our solution to fit any industry and business goals, and ensure ultra-flexibility in customizing a campaign that matches our client’s business specificity. With a dedicated graphics team on board, we are able to create, for each and every client, creatives consistent with the brand books that deliver best-in-class visibility and delight their customers. Putting deep learning algorithms into play, RTB House takes ad personalization a step further and displays only ultra-targeted creatives. To help advertisers to avoid brand safety issues last year we implemented our proprietary multi-layer Brand Safety solution powered by natural language processing.
